This is our corner of the world to discuss all things digital marketing and work life. You can read up on the latest articles generated from the Red Toque team here.
Instagram Story Takeovers
An Instagram story takeover is when someone temporarily takes over an account to share in someone else's Instagram Stories. Typically, brands have employees, influencers, or customers engage in takeovers to share a behind the scenes [...]
Staying Connected
Internal communication is key when managing businesses and projects of any size. In traditional face-to-face office settings, internal communication may look like: In-person meetings, conversations, whiteboard sessions, and email chains. However, with the rise of [...]
Celebrating Creative Women
In celebration of Women’s History Month, this blog is dedicated to women creatives, designers, artists and entrepreneurs who we admire.What is Women’s History Month? Proclaimed in Canada in 1992, Women's History Month was created to [...]
The In’s and Out’s of Influencer Marketing
The digital landscape has been rapidly transforming over the past few years, and with that, we have seen the rise of the influencers throughout social media. Before we get into the in’s and out’s, let’s [...]
Tips for Making your Startup Journey Easier
Entrepreneurship has been made glamorous by the rise of startup culture, but as any founder knows, running a business has more than its share of ups and downs. For the past five years, I’ve been [...]
The Agony + Ecstasy of Entrepreneurship: Thoughts from a Freelancer
People have a lot of assumptions about freelancers, both positive and negative. Many believe that being in a position where you can ‘be your own boss’ is living the dream. Although this is partially true, [...]
Year End Tips For Your Business
It’s the most wonderful time of the year, and it’s going to be here and gone in no time. Here’s some tips for my fellow business owners on how to slow things down and focus [...]
Ruling Your Social Media with the Rule of Thirds
When working on your company’s social media channels, it is important to keep your content fresh and diverse. One method we use to achieve this goal is the Rule of Thirds (See #8 on Hootsuite’s [...]