the goal of assisting local businesses in managing
and building their online presence. Now, with a
team of talented creatives, Red Toque continues
to help businesses build their brand, connect with
their audience and share their story. We specialize
in digital marketing, web design, social media, and
content creation.
the goal of assisting local businesses in managing
and building their online presence. We specialize in
digital marketing, web design, social media, and
content creation.
BE WITH YOU
POWERHOUSE
IN HEAVEN
WITHOUT THE ATTITUDE
TEAM
STORIES TOLD
FOCUS
CONCEPT STORE
ROCK
Keep your eye out for our next newsletter! 💌
Make sure to sign up via the link in our bio to receive the latest updates regarding Red Toque Creative, social media news and other digital marketing resources! 💥
#RedToqueLife #DigitalMarketing #Business #SocialMedia #SocialMediaMarketing #Marketing #SocialMediaStrategy #DigitalAgency #WorkFromHome #Newsletter
When done properly and effectively, holding a contest or giveaway on social media is a great way to give your business a boost in terms of brand awareness and connecting with your audience. 💯
Below are a few reasons why your company could benefit from hosting an online contest! ⬇️
Increase Engagement 📈
When holding a contest or giveaway, you are able to control how your followers will interact with your post/account. In order to enter the contest followers must interact with that post in one way or another. Like, follow, comment, share on stories, these are all ways your audience can engage with your post to enter, benefitting themselves and your company!
Expand Brand Awareness 🙌🏻
By hosting a giveaway you can attract new followers to your brand simply by word of mouth through the social media community! Contests that require others to post about it or mention it on their own accounts allow that contest to be promoted by a wide variety of users, ultimately directing them back to you and your brand!
Improve Sales 💰
Contests are a great way to convert leads into customers - for both the winning and losing parties. If your prize is a quality product of yours then the likeliness of your winner returning to buy another for themselves or someone else is high. Those who don't end up winning the contest have still been exposed to your product or services and have likely visited your website with the intent of returning.
#RedToqueLife #DigitalMarketing #Business #SocialMedia #SocialMediaMarketing #Marketing #SocialMediaStrategy #DigitalAgency #WorkFromHome #Giveaway #Contest #SocialMediaTips
It's Monday! 🗓
Comment below with an emoji or two that best represents you during the beginning of the week!
We'll go first! ➡️ 🥱 ☕️ 🤗
Your turn! 🙌
#RedToqueLife #DigitalMarketing #Business #SocialMedia #SocialMediaMarketing #Marketing #SocialMediaStrategy #Emoji #Monday #MondayMorning #SocialMediaManager #SocialMediaManagement
Happy Thursday! 💥
Take a swipe through the images above and let us know what work-space you would choose!
Kelsey's double screen home office? 🖥 🖥
Alley's bright and simple desk?
🌿
Bryn and Callem's co-working space? 🐠
Emma's cozy and organized corner? 📷
Let us know in the comments! ⬇️
#RedToqueLife #DigitalMarketing #Business #SocialMedia #SocialMediaMarketing #Marketing #SocialMediaStrategy #HomeOffice
New Blog Post! 💥
Keeping social media fun and entertaining is a great way to increase your engagement levels and keep your audience entertained!
Here are 3 ways to keep your audience engaged with fun content on your brand account while also staying within your social media guidelines!
Find the full blog post through the link in our bio! 🙌
#RedToqueLife #DigitalMarketing #Business #SocialMedia #SocialMediaMarketing #Marketing #SocialMediaStrategy #Blog #BlogPost #New #NewBlogPost
Do you utilize Instagram stories? 📱
Although Instagram stories can only be viewed for 24 hours and are completely separate from your Instagram feed, they still serve an important purpose for you and your brand.
Stories give you the chance to connect with your followers in real-time. This can open the door to a whole new realm of marketing opportunities and customer engagement!
Here are a few ways to make sure you’re getting the most out of your stories:
Set a goal ✨
Figure out what you want to accomplish by posting stories. Maybe it's more engagement with your audience? Product or event promotion? Once you've decided on a goal, you can effectively plan out your story in a way that will help you meet your goals.
Make a plan 💫
Decide what visuals will best suite your specific story's goals. Will posting graphics work best for you? Or would it be more beneficial to simply speak to the camera? Consider what would be most interesting to your target audience and go from there.
Get Creative 🌟
Thankfully, unlike your Instagram feed, stories don’t need to be perfect or polished in order to be effective. When posting stories, don't be afraid to have fun! Add interactive Instagram stickers like polls and questions to get your audience engaged, gifs and emojis to show off your fun side, and use the hashtag and mention stickers so that you appear in relevant searches!
Let us know below how you utilize Instagram stories!
#RedToqueCreative #DigitalMarketing #SocialMedia #Marketing #SocialMediaStrategy #SocialMediaNews #News #SocialMediaTips #InstagramTips #Stories #ContentCreation #MarketingTips
Clients Being Awesome ✨
The Gwa'sala-Nakwaxda'xw Nations are a union of two Kwakwaka'wakw peoples based on northern Vancouver Island. @gwanaknations was originally two distinct First Nations made up of the Gwa’sala and the ‘Nakwaxda’xw peoples. In 1964 the Federal Government forcibly relocated and amalgamated them (and the Kwakiutl, temporarily) to the Tsulquate Reserve, far away from their home lands. The Tsulquate Reserve is adjacent to the town of Port Hardy. A strong people with a rich history, the Gwa'sala-'Nakwaxda'xw Nations are reclaiming their future based on their ways, their traditional laws and teachings.
We recently worked with a team at the Gwa'sala-'Nakwaxda'xw Nations to redesign their website. The intent of this project was to feature the Nations' history and vision for the future, highlight their Treaty Process, and add accessible resources & news for Members. We also took new photos of Chief & Council, the Treaty Team, and Department Teams. Special thanks to Sharlene Frank for her contributions to this project!
Visit the Gwa'sala-'Nakwaxda'xw Nations website at gwanaknations.ca
#RedToqueLife #DigitalMarketing #FirstNations #WebDesign #WebsiteRedesign #Marketing #DigitalStrategy #DigitalAgency #ClientWork #New #ClientsBeingAwesome
When writing a blog post, we want ensure that our readers are focused and engaged, bringing their full attention to the post and whatever it may contain.
Below are a few steps we take when approaching the curation of a captivating blog post.
#1 Pick a Topic 🤔
The first step is arguably the most important. What is your post going to be about? At Red Toque Creative, we've found the most effective way to find topics that will draw in the attention of our readers is simply just by asking them! In the past we have posted Instagram stories directly asking our audience what they want us to write about! This has given us a list of options to choose from and a better idea of what our followers are interested in!
#2 Research 📚
We want our blogs to be as informative as possible and sometimes that requires us to do a bit of our own research about the topic at hand.
#3 First Draft ✍️
Once we've decided on an intriguing topic and have collected the information required, we can begin the writing process! In order to keep our readers engaged we aim to keep the word count between 300 - 500 with multiple subheadings to split up long blocks of text, making the post more readable!
#4 Title 🙌
Finding the right title to attract readers can be a difficult task! But no matter what our blog post is about we aim to communicate the value of that post to our readers through the headline.
#5 Visuals 📷
Adding visuals to a blog adds an immense amount of value to that post. Images split up the text, creating more flow and readability throughout. Plus, it activates not only the cognitive senses but also the visual senses!
#6 Revision 👀
Once we feel confident with the quality of our post we have at least two other Red Toque Creative team members revise the first draft and include their feedback. This allows us to make sure the text is grammatically correct and readable through others eyes.
Once step 6 is complete and the final copy has been approved, we go ahead and ensure the blog SEO is strong before sharing it with the public!
#DigitalMarketing #SocialMedia #SocialMediaMarketing #Marketing #SocialMediaNews #BlogPost #Post #HowTo #StepByStep #Q&A
At Red Toque Creative, we love finding creative ways to interact with our online audience while also continuing to develop and strengthen our brand! 🙌🏻
Here are 3 ways we utilize Instagram in order to keep things fresh and interesting!
Instagram Takeovers 🤳🏼
We use takeovers as a way to share a glimpse into the type of tasks and projects we work on at Red Toque! As a result, we’ve found takeovers to be an excellent way to increase our engagement rate while also strengthening the online connections we have formed with our audience.
Content Days 📷
We set aside one day per month to shoot Red Toque Creative content. This allows us to constantly have new visual materials available for us to share on our social platforms or in our Red toque Creative blogs!
Graphics 🎨
Since Instagram is a visual platform, we find it important to switch up the content we produce by incorporating graphic design posts. These posts help us stand out from the crowd by having a definite Red Toque Creative style to them.
How does your brand stand out online?
#RedToqueCreative #DigitalMarketing #SocialMedia #Marketing #SocialMediaStrategy #SocialMediaNews #News #SocialMediaTips #InstagramTips #Stories #ContentCreation #MarketingTips
Our team at Red Toque Creative has always worked from home and we wanted to share with you 3 ways we maintain a healthy balance while staying productive from the comfort of our own homes! ✨
#RedToqueCreative #DigitalMarketing #SocialMedia #SocialMediaMarketing #Marketing #DigitalAgency #WorkFromHome #VancouverIsland #WFH #Tips #OnlineTips #OnlineWorking #Workspace
LET’S WORK TOGETHER