Getting StartedWhen starting out on social media, it’s important to create a routine for yourself so that you can enjoy the process, maintain your efforts, and achieve what you’d hoped for. Break down your goals [...]
In celebration of Women’s History Month, this blog is dedicated to women creatives, designers, artists and entrepreneurs who we admire.What is Women’s History Month? Proclaimed in Canada in 1992, Women's History Month was created to [...]
People have a lot of assumptions about freelancers, both positive and negative. Many believe that being in a position where you can ‘be your own boss’ is living the dream. Although this is partially true, [...]
When working on your company’s social media channels, it is important to keep your content fresh and diverse. One method we use to achieve this goal is the Rule of Thirds (See #8 on Hootsuite’s [...]
Creating social media governance documents are a crucial first step in ensuring your brand stays consistent and on topic on social media. It also helps keep your brand and employees on the same page for [...]
This past April, Red Toque Creative Team Members Yolanda Holderness and Emma Wassmer attended the 10th Annual Social Media Camp as representatives for The Vancouver Island Economic Alliance. What is Social Media Camp? So, what’s [...]
Although most companies want to maintain a professional voice and tone on their social media platforms, it is important to remember to have fun, be social, and engage with your audience in a playful way. [...]
Careers that allow you to work from home and create your own schedule requires a great amount of focus and motivation, as well as being skilled in managing your time and staying on top of [...]
Establishing a voice or tone for either your personal blogs and social media or for a company’s social accounts is a very important step in developing your brand. It can also be a very difficult [...]
